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The latest from the
equestrian marketing world
There is always something new to learn in the world of equestrian marketing. Discover the latest insights, our thoughts, and exciting announcements.
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How New U.S. Tariffs Are Affecting Horse Sales: What Equestrians Need to Know
If you're involved in horse sales—whether buying, selling, importing, or simply keeping an eye on the market—a significant policy shift...
US Equestrian Open
So, I think we are all thinking the same thing… “What the heck is the deal with the US Open?” Will this change our sport for the better?...
Where to Watch the Defender Kentucky Three-Day Event & More
Equestrian Livestream Guide: 2025 Spring Though the winter equestrian circuits may be behind us, there’s still plenty to look forward to...
READY, SET, RESULTS CHECKLIST
Our Top Five Must-Have’s to Achieve Results from Your Marketing Efforts 1. Define Your Goals It’s Uber important to discern the end goal...
Apps for Horse Trainers
To put it simply, being a horse trainer can be a lot. It takes long hours, determination, and grit. During the long weeks, impeccable...
Marketing Budgets: What to spend, and how can you make the spend worth it?
As an equestrian business owner, you know that marketing is essential, but when it comes to knowing just how much to spend, you might...
Running a Social Media Contest
Social media contests and giveaways can be a super strategy to ignite brand awareness. This kind of contest encourages follower...
Google My Business: a guide for Equine Business Owners
It’s 2024, so let’s be honest– looking for a place to board your horse… you Google. Looking for someone to come give your horse PEMF?......
How Apple’s iOS Update Impacts Facebook Ads
You’re checking your Facebook ads per usual only to find that your once-amazing reach has dropped– by a huge percentage. What happened?...
How to Maximize Your Equestrian Photoshoot for Sponsored Riders
Few sponsored riders truly enjoy being in front of the camera. After all, we all got into this sport for our horses– not to act like...
5 Reels with Amazing Transitions & How to Copy Them
Have you ever seen a reel on Instagram or TikTok with a transition that you just couldn’t stop watching?
What You Need to Know About Small Business Content Creation
How often are you left scrambling to find the perfect image or video for your next social media post?
What is Small Business SEO and Why Does Your Equine Business Need It
If you’re an equine business owner, then you’ve probably heard about SEO.
Inflation, Financial Instability and Marketing: The game is heating up!
It is no secret that inflation is a hot topic right now– not just with small businesses but with everyday home budgets as well. Data from...
Getting Reel: Instagram’s New Feature is a Must to Gain Marketing Momentum
By now, you are probably aware of Instagram’s latest feature - Reels. For those of you that are not, Reels are short video clips that you...
Insurance For The Equine Professional
Insurance. It’s an important part of the smart professional equestrian’s financial plan — you have it to keep your business and personal...
Managing and Scaling Your Business: Software Systems for Equestrians
Let’s face it, managing a business is hard. Especially an equestrian facility that is home to numerous horses, is a paradise for multiple...
How to Use Online Ads to Increase Sales for Your Equine Business
With most people spending hours a day on their phones and computers, one of the best places to reach potential customers today is online....
Shop Equestrian: Made in the USA!
Originally published on Horse Nation . Let’s face it, we’ve all felt the financial strain of COVID-19, especially our Made in USA small...
On Lockdown? Keep Riding!
Originally Published on Horse Nation. Let’s face it, nowadays we are not able to ride quite as often as we would like to. Maybe you're...
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